Account for EUBIJ content access
Login / Register
Login / Register
About the Fact Sheet:
Halloween was introduced in Japan by Tokyo Disneyland for the first time in 1997. Since then the Japanese interest for this celebration grew gradually, currently reaching an estimated average of around ¥122 billion (~930 mil.€), which is 10 times bigger than in 2009. As Halloween celebration becomes more and more popular, this fact sheet suggests that the Halloween market in Japan has a high potential of growth and might be of interest for European companies looking for potential partners in this sector.
About the Author
This fact sheet was prepared by Sonia Pupaza, who is a Minerva research fellow for 2015
Picture: An old butler halloween ornament
Copyright: Wikipedia in the public domain
The EU-Japan Centre currently produces 5 newsletters :
Joint venture established in 1987 by the European Commission (DG GROW) and the Japanese Government (METI) for promoting all forms of industrial, trade and investment cooperation between the EU and Japan.
The EU-Japan Centre’s activities are subject to the allocation of a Grant Agreement by the European Commission for 2024-2026
