'About Japan' webinar series 238: Market Situation and Potentials for Eco-Housing Materials and Technologies in Japan

What business opportunities does the Japanese Eco-Housing market offer to EU SMEs?

To achieve the goal of ‘net zero’ in 2050, insulation and energy efficiency in housing have been attracting more attention in Japan as these are the keys to the decarbonization of housing. The Japanese government has set ambitious targets to make Net Zero Houses the standard for new constructions by 2030, which will likely propel the adoption of sustainable housing solutions. Therefore, the market is expected to grow in the coming years and offers interesting opportunities for European technology providers.

The webinar is targeted to EU companies seeking to enter or strengthen their current positions in Japan’s Eco-Housing market.

In 40 minutes from your desk, discover:

• Political incentives for Eco-Housing
• Market players and distribution channels
• Technology trends
• Regulations and certifications
• Recommendations for entering the Japanese Eco-housing market

Programme:

• Introduction
• Expert’s presentation
• Q&A Session

Speakers:

Rumi Hasegawa

Rumi Hasegawa joined ECOS as a project manager in February 2021. She studied political science at Keio University in Tokyo and spent a year for studying at Rheinische Friedrich-Wilhelm-University Bonn. In 2012, she entered the Ministry of Foreign Affairs as a German specialist. From 2015 to 2019, she worked in the Embassy of Japan in Berlin as third secretary and in the Consulate General in Düsseldorf as vice-consul for cultural and public affairs. During her duty in Germany, she built German-Japanese relationships and organized Japan-related projects. Her mother tongue is Japanese, and she is fluent in English and German.

Johanna Schilling

After studying Japanese at the University of Trier/Germany and Chiba State University in Japan, Johanna Schilling joined ECOS in 2000 and has been Managing Director of ECOS since 2021.
She has special expertise in supporting German-Japanese cooperation by project management, business consulting, public relations, trade fair participations, event organisation and management training and is fluent in Japanese.

Moderator: Sofia Smerzi, Business Support Coordinator, EU-Japan Centre for Industrial Cooperation

Organiser: EU-Japan Centre for Industrial Cooperation - Brussels Office

Deliverables: